Why not feel naked when you are fully clothed? How many women have more than 5 minutes in the morning to stand in their closet and decide on a "look for the day"? It makes complete sense to create a closet full of beautiful, comfortable pieces that mix and match. You know you can literally "throw on and go" knowing you will feel amazing, confident and look even better. It's about taking the comfort of what you wear to work out in the studio or gym into your daily life.